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Birch Moon is a small business based out of Ottawa with a passion for beautiful nature and good tea. We're on a personal journey of transforming our lifestyle to a more intentional, holistic and sustainable and we hope to inspire you to join in.
Discover our story below!
How It All Started
“Siberia always had a special place in my heart. It carries warm memories of my childhood, from endless summers on lake Baikal to snowy winters skiing Siberian mountains. My family grew up in the region and we took every opportunity to visit our relatives and the mesmerizing wilderness. To this day, my mother loves to insist that the peaceful, untouched and at times very harsh Siberian nature has made the family's health that much stronger.
When I was 16, I came to Canada to complete my post-secondary studies and pursue a better quality of life. After graduating from Algonquin College here in Ottawa, I ended up settling in and getting integrated into the Western society.
Many immigrants like me go through different cultural shocks, aka adjustments, when moving to a new country – mine ended up being health related. My gut health went to crap (pun intended) – it caused non-stop bloating and pains, skin breakouts, feeling weak and tired. I went though difficult phase of depression and anxiety, and my spirits were just low. You know that feeling of pure "MEH" ... that was my life. Despite achieving significant life milestones and building a successful marketing career, I was not feeling my best at all. After seeing various specialists, conventional medicine was unable to figure out the cause of these symptoms but at least it was able to help reduce the discomfort.
That's when the universe conspired to help me. My career brought me to discover the wellness industry and this is where I started learning more about the history, principles and benefits of a holistic lifestyle. I began to see how the praise of financial success, busy urban lifestyle, minimal exposure to nature, consumption of over-processed convenient foods, and lack of genuine community have been slowly damaging the health of western societies. It didn't take long to witness that my own new western lifestyle and life priorities were the biggest contributors to my health problems.
I was raised in a culture that cherished nature and traditional medicine, and where pretty much everything was made from scratch. This meant access to lots of locally grown vegetable and fruits and locally made products, with little to no processed foods. Many families, including mine, had small farms where they grew potatoes, berries, cabbages, cucumbers...you name it. Although we were living in a 100 sq m flat, in the urban centre, we were able to nurture our health by consuming real food, spend lots of time outside, and enjoy simple things life gave us.
When I moved abroad, I had no idea that an overwhelming amount of food is highly processed, filled with artificial flavourings and often sourced from thousands of miles away. I realized that I needed to start paying more attention to how I treat my body and mind. I became more aware how our food was made and how it was produced.
That is when my holistic lifestyle journey began.
Together with my partner and soulmate Roch, who I met in Ottawa, we consciously made a decision to do our best and live more intentionally – from how we eat, exercise and take care of our health to what we spend our money on, how we think, work, play and dream. That's how we discovered a high demand for natural products that aren’t over-processed and filled with sugars, additives and artificial flavourings.
One day, we learned about the medicinal mushroom, chaga, and its healing benefits (especially for my gut health!) and, to my surprise, how the world's most superior quality chaga abundantly grows in Siberia. I knew immediately we had to introduce the world to nature's greatest treasure– the functional medicinal mushroom chaga.
With the help of my family who are still in Russia, we found ourselves a small manufacturer in Siberia to produce our natural medicinal teas and products made from organic mushrooms and herbs. The best part is that all of the ingredients are wild-harvested from the forests near lake Baikal, on the shores of which I spent half of my childhood!
We wanted to source only high-quality products, so we spent months ensuring the manufacturing facility was certified to make natural health products not only in Russia, but in Canada.
And that's how Birch Moon came to life. In January 2020, we launched Birch Moon Wellness Co. – a project dedicated to help ourselves and others access products made with nothing but real, natural ingredients that give back to their health rather than take from it.
Wherever you are on your wellness journey, I hope this story inspires you to continue taking care of yourself and never stop pursuing your best life. And, of course, if tea is your thing, I invite you to learn more about Birch Moon and give our products a try!"
– Olga –
Co-founder of Birch Moon
Why We Do What We Do
We all want to be healthy, happy and live a long, fulfilling life – but it's easier said than done. The technological progress, the modern urban living and the world wide web have done so much good, yet has sneakily begun damaging our health. We live among concrete, metal and glass, barely spend time outside and constantly exposed to social pressure and environmental pollution and it seems impossible to get away from it all.
Birch Moon started with one goal in mind—to help humans live more intentional and holistic lives by bringing them closer to nature through a simple thing like tea.
Nurtured & Enhanced by Nature
It all comes back to nature. It’s got everything we need for strength, longevity and happiness. We just need to learn how to use and protect these incredible powers with respect to ancient tradition and drive to perfect its sustainability.
At Birch Moon Wellness Co., we want to help humans improve their lifestyle by offering functional teas packed with vitamins, minerals and antioxidants. All of the tea ingredients are wild-harvested in Siberia, one of the most biodiverse places on the planet and manufactured in a Health Canada approved facility.
Every blend is filled with powerful nutrients and has zero added sugars and no artificial or natural flavouring. Just simple and real ingredients, consciously harvested with yours and the planet's health in mind.
Ok, but why teas from Siberia?
The herbs and mushrooms that we use in our teas are harvested in neighbouring forests of lake Baikal. The Siberian lake Baikal is one of the world’s most unique places that does not only offer rich history but rich and nutrient dense soil. Baikal is the largest freshwater lake in the world, containing over 20% of the world's fresh surface water. Its age is estimated at 25–30 million years, making it the most ancient lake in geological history.
Due to the diversity of its landscape, Lake Baikal is well known for its rich biodiversity. It hosts more than 1,000 species of plants and offers more than 20 types of unique soils, which makes Baikal truly one of a kind.
The abundance of life in this region and strict protection control allows for sustainable wild harvesting practices, without endangering the ecosystem. That’s exactly why we decided to offer teas that are made with ingredients harvested in this region.
Meet our team: Olga and Roch! This Russian-Canadian duo loves travelling and exploring unique places, discovering new cultures and flavours, getting lost in the nature, watching mind-changing documentaries, playing volleyball with friends and spending quality time with their families.
Together, they share a passion for active and holistic living, which inspired them to start Birch Moon and help every one around them nurture their minds and bodies with wellness teas.
Of course, it would be impossible not to mention Mango, Birch Moon's spirit animal, who brings a ton of joy to our team on a daily basis! You're guaranteed to see him featured on our social media channels.
Explore the Magic
We're on a mission to showcase Siberia's best kept secrets by providing you with high quality, functional tea products that compliment your health and wellness regime without a steep investment.
We hope each cup of our tea brings you joy and add a bit of magic to your life.
Be sure to stay in touch with us and fellow tea comrades #BirchMooners by subscribing to our newsletter and following us on social media.